Silly to say, but I’ve never had to keep a freelance project reveal this secret. I’m beyond excited to share with you all what I’ve been up to the past couple months. When I was contacted to work on this project, I knew it was a dream come true. I had the opportunity in front of me to letter away for an amazing new app that helps connect families to share cherished moments. This is the first project where I’ve really been able to delve into illustration, and it was such a unique opportunity to hone in on those skills. My heart’s gushing you guys.
Obaby is an app that uses illustrations created for all the moments children bring to those around them as overlays on photos. There is a collection of over 600 illustrations completed by myself, Megan Gilger, Kyle Steed, and Karli Ingersoll. These are some true talents I’m so proud to have been paired with. Even though we were working all throughout the world, it was so neat to see how our illustrations have been put together in packages to honor the moments made in childhood. Megan and her husband Mike have been working with the Obaby team to put together the Obaby brand, including the app and website. Huge applause to you guys and the entire Obaby team — I think it’s pretty much perfection. It’s simple, color choices are spot-on, and makes you want to share stories through this medium. This message from the website explains it all:
Ooh, and I finally get to share some process with you all! Between work projects being kept secret—with items going to retail sometimes a year after our team works on them—and then this project being hush-hush, I’ve been missing being able to share the behind-the-scenes happenings. Here’s a little peek into some of the pages torn from my sketchbook for this project:
While I completed around 150 illustrations that ended up in the app, you need to check it out for yourself to see all that it has to offer! But since, well, I can’t help myself—here’s a few more of the final offering:
So, are you ready to Obaby?