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    From The Desk Of

    FROM THE DESK OF: lisa olson, blogger

    June 12, 2012

    Please give a warm warm welcome to Lisa Olson, blogger over at Something Pretty! After meeting Lisa at an Alt Summit class, we immediately bonded over our mutual interests of blogging, and being passionate and driven women. After talking for the past couple months, we started scheming together, and we have a few surprises under our belts that will happening soon! More on that later, but for now I want to let you know that it’s been amazing to meet such a talented and sincere girl, and I hope that you enjoy this little sneak peak into Lisa’s creative life. 

    Hi! My name is Lisa, and I’m the writer of Something Pretty, a wedding inspiration blog for the classic and charming bride. I’m currently finishing up my Magazine Journalism degree at The University of Texas at Austin while pursuing a career in bridal magazines. I started blogging about a year and a half ago, and now I’m passionate about sharing real weddings, inspiration boards, and my favorite finds from around the wedding industry.

    What gets you jazzed?

    Creative people. The wedding industry is bursting with talented designers, florists, event planners, and photographers, to name a few. Every time I see new work by one my old favorites or stumble upon the work of an emerging new talent, I get so excited that my career path allows me to celebrate their work and share it with others.

    Where do you go to find inspiration, and what are you inspired by?

    I try to soak up inspiration everywhere, whether it’s a color pattern in nature that inspires an inspiration board, or an outfit someone is wearing on the streets of Austin that inspires a Bridal Style post. A big part of my blog is sharing real weddings, so I’m constantly looking at photographers’ blogs to see what they’ve been shooting. And of course, there’s always Pinterest!

    Tell me about this project and how it was inspired:

    I love creating inspiration boards for my blog, so it seemed only natural to make a life-sized inspiration board for my workspace! I love being surrounded by pretty things, and I love that I can easily switch out the things on this board to create a whole new look. The board itself was a DIY project inspired by the bulletin board in The Everygirl founder Alaina’s office.

    If you could give one tip to the rest of us, what would it be?

    Don’t settle for anything less than something that you’re passionate about. I transferred colleges twice to find a program that was perfect for me, and I can’t think of any better way to be preparing for my future.

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    and I’ve been helping entrepreneurs and businesses build their brands and online presences for over a decade. I deeply believe that everyone has the potential to make their dreams reality and my agency helps people do just that. As your creative director, my job is to help take the vision in your head, ground it in strategy, illuminate it with design, and make it your digital reality. 

    I’m Kelsey Kerslake, founder and creative director of Pinegate Road

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