Are you looking to create more passive income in your business? Kelsey Baldwin of Paper + Oats built up her business from a design studio to a product shop and now she sells courses full-time. In this episode we talk about why she decided to start building courses, and how she differentiates herself in the market. She’s also a single mom raising her daughter by herself while doing all of this, so we got into that as well. If you have a family, are looking to start a family, want to learn more time management, or just figure out how to work in a flow that works for your body, this will be a great episode for you as Kelsey offers a lot of tips based on how she’s making it work in her life.
— The value of the early work experience we got while still in school
— Deciding to move from working in an agency to going freelance when she got pregnant
— How Kelsey’s focus naturally moved from branding to designing digital products
— Why she moved away from one-to-one client work to exclusively creating and selling courses
— The steps she took to make sure this was a financially sustainable transition
— The parts of client work that we don’t necessarily enjoy
— Figuring out whether your course will stand out within the market
— The techniques Kelsey uses to validate her course ideas to ensure people are actually going to buy it
— How she manages raising her daughter on her own while running her business
— Kelsey’s decision to move from Nashville to Missouri
— Networking with other creative entrepreneurs in your local area
— The importance of finding your brand’s core values
— How Kelsey structures her work days with a toddler
— Don’t forget to go to Audibletrial.com/PinegateRoad and sign up for your free trial
— Rising Tide Society
— Finding Your Brand’s Core
— ULTA Lip Crayon
— NYX Lip Cosmetics
— This American Life
— Radio Lab
— 99 Percent Invisible
— The InDesign Field Guide
— Etsy on Auto Pilot
— Website
— Instagram
— Facebook
— Pinterest
— Twitter
— Instagram: I’ve been LOVING sharing some daily happenings with the new stories feature — hope you’ll follow along there!
— Pinterest
— Facebook
— Twitter
— Are you interested in becoming a client? Get in touch about working with Pinegate Road to build your brand foundation!
Ready for a custom plan to scale your online business? Join me in this workshop where I’ll teach you exactly how to scale your online business to consistent $10k+ months!
Looking to boost your traffic with Pinterest? Grab our guide on creating perfect pins! You’ll learn how to make sure your pins stand out, and learn how Pinterest can boost your sales organically!
Stuck on what to sell? I’m sharing my favorite ways to scale your business with services! Each of the 25 offerings I go over shares how you can create $10k+ per month in additional revenue in your online biz.
Don't know what to say on social to actually make sales? In this free training you'll learn 25 ways to show up to give amazing value to your audience! Each of these ideas are created to help you build trust with your dream people so they turn into customers over time.